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Leverage AI for Your Marketing and Brand Management
AI can take your brand management to the next level in three areas: metrics & analysis, social listening, and CRM systems.

Trevor Hart
May 6, 20244 min read


88 West Team Spotlight
Meet some of the 88 West members making things happen behind the scenes!

Trevor Hart
Apr 23, 20242 min read


The Importance of Branding & The 88 West Process
Our team of strategists, designers, and writers is dedicated to equipping clients with all the tools necessary for success in today's world.

Trevor Hart
Apr 10, 20242 min read


Surgery Associates Social Media
Surgery Associates takes pride in serving North Mississippi and the surrounding area for over 35 years. Perhaps, your physician or friend...
Amanda Gholson
Jan 3, 20241 min read


Amanda Gholson
Jan 3, 20240 min read


The Retail Coach Social Media
The Retail Coach is a national retail consulting, market research and development firm that combines strategy, technology, and creative...
Amanda Gholson
Jan 3, 20241 min read


Nichols & Co. Social Media
Nichols & Company – Real Estate Group, is a premier real estate company in North Mississippi. You can be assured that the Nichols & Co....
Amanda Gholson
Jan 3, 20241 min read


Digital Innovation Social Media
Digital Innovation, hosted by MEGAPOP, is Mississippi’s Leading Digital Security, Business, Technology, and Education Event. Take a look...
Amanda Gholson
Jan 3, 20241 min read


Creekmore Landscape Social Media
Creekmore Landscape offers unparalleled design, installation and maintenance for both residential and commercial properties in the North...
Amanda Gholson
Jan 3, 20241 min read


The Value of Brand Photography
First impressions are everything, even in marketing! Your brand’s visual identity is a powerful tool for building customer relationships.

Trevor Hart
Jan 3, 20243 min read


RCLF Annual Report
2022 Annual Report for Renaissance Community Loan Fund
Amanda Gholson
Dec 20, 20231 min read


Amanda Gholson
Dec 19, 20230 min read


Carbine Construction Company Brand
Carbine Construction Company has not only built physical structures but has built a legacy of trust through a reputation of quality and...
Amanda Gholson
Dec 19, 20231 min read


Shoals Sugaring Skincare Studio
With over 25 years of combined experience, the Shoals Sugaring team provides excellent customer service and a serene studio experience.

Trevor Hart
Dec 5, 20232 min read


Productivity & Morale: How Time Off is a Win-Win
Companies implementing healthy time-off policies and employees taking advantage of these has proven beneficial for employers and employees.

Trevor Hart
Sep 27, 20234 min read


Digital Innovation Brand Development
Technology is a world of constant change and evolution, with new innovations daily. New technologies—artificial intelligence, blockchain,...
Amanda Gholson
Aug 29, 20233 min read


The Value of a Marketing Internship
Internships provide students a valuable opportunity to gain experience, build a professional network, and explore career paths.

Trevor Hart
Jul 26, 20234 min read


Creating Logos for a Brand Family
Logos for a brand family can help reach niche audiences, build customer loyalty, and ensure long term brand viability.

Trevor Hart
Jul 19, 20234 min read


Six Tips for a Successful Social Media Campaign
While the social media landscape is ever-evolving, here are six basic tips for creating a successful social media campaign.

Trevor Hart
Jul 14, 20233 min read


Elements of a Brand Story and Development
Dynamic storytelling, authentic imagery, and relatable content draw audiences in and build loyalty with consumers.

Trevor Hart
Jul 6, 20233 min read

Marketing Resource
Welcome to the 88 West Agency blog! Here you will find marketing tips and company news and updates. We are so happy to share our marketing secrets with you and would love for you to check back weekly for updates!
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